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Project Type: Location-based Storytelling
Travel Author's Website Role: Director @ USC Annenberg Innovation Lab / Future of eBooks Research-Design Track |
We live in the era of Facebook and other social networks where everyone is connected with one another. We shape our collective experience by sharing stories and pictures of events, anytime and anywhere.
Now, think about your special moments while on the road. And the unlimited possibilities it could create if each of our experiences on the road are shared and collected into a whole. Forget about the travel guides. It is the experience of each and every one of us that should matter. This is your journey, and you are the hero of your story.
Mother Road application challenges the notion of the solo authorship in the current travel guide e-book market by providing a hub where travellers are not only given the access to the specially curated tour guides but also the means to share their travelling experience with the family and friends at home. You as a traveler can check in at the location, find out about its history and read the stories other travellers left on the spot. The experience will expand. You can strike a chat with a local using the stories you read. You can even write your own story. You can write, voice-record, or make a video of your experience. Sounds daunting? No worries. Mother Load application will help you with story cues. What about historical, or humorous? Or, are you in the mood for some poetry? Once you finish your story, it will be geo-tagged and wait for the next traveller. You leave your mark, and the others follow.
In the near future development, Mother Road will also include sharing of your stories via virtual postcard, and the synced itinerary between the iPhone and the iPad application, which will curate an interactive e-book for each road that you can take through the Mother Road application.
Audience
“And here for the first time in my life I saw my beloved Mississippi River, dry in the summer haze, low water, with its big rank smell that smells like the raw body of America itself because it washes it up…” – Jack Kerouac, On The Road, page 13.
In 1951, Jack Kerouac wrote On the Road, a timeless classic that defined the quintessential American experience. Following the tradition of On the Road, Mother Road application invites everyone to add and shape our American experience whether it is a lighthouse of Maine, or to crossing America on Route 66 to up the Pacific Coast Highway, or a walk through your local neighborhood.
Business Model
With robust database and a flexibile platform for any type of travel experience, individual and corporate publishers can license the Mother Road application and publish a variety of tour guides in the form of in-app downloadable contents. The possibility is limitless.
Now, think about your special moments while on the road. And the unlimited possibilities it could create if each of our experiences on the road are shared and collected into a whole. Forget about the travel guides. It is the experience of each and every one of us that should matter. This is your journey, and you are the hero of your story.
Mother Road application challenges the notion of the solo authorship in the current travel guide e-book market by providing a hub where travellers are not only given the access to the specially curated tour guides but also the means to share their travelling experience with the family and friends at home. You as a traveler can check in at the location, find out about its history and read the stories other travellers left on the spot. The experience will expand. You can strike a chat with a local using the stories you read. You can even write your own story. You can write, voice-record, or make a video of your experience. Sounds daunting? No worries. Mother Load application will help you with story cues. What about historical, or humorous? Or, are you in the mood for some poetry? Once you finish your story, it will be geo-tagged and wait for the next traveller. You leave your mark, and the others follow.
In the near future development, Mother Road will also include sharing of your stories via virtual postcard, and the synced itinerary between the iPhone and the iPad application, which will curate an interactive e-book for each road that you can take through the Mother Road application.
Audience
“And here for the first time in my life I saw my beloved Mississippi River, dry in the summer haze, low water, with its big rank smell that smells like the raw body of America itself because it washes it up…” – Jack Kerouac, On The Road, page 13.
In 1951, Jack Kerouac wrote On the Road, a timeless classic that defined the quintessential American experience. Following the tradition of On the Road, Mother Road application invites everyone to add and shape our American experience whether it is a lighthouse of Maine, or to crossing America on Route 66 to up the Pacific Coast Highway, or a walk through your local neighborhood.
Business Model
With robust database and a flexibile platform for any type of travel experience, individual and corporate publishers can license the Mother Road application and publish a variety of tour guides in the form of in-app downloadable contents. The possibility is limitless.
